Well, as luck would have it, we were in Costco this afternoon (to my Aussie friends: Costco is a huge buying cooperative, run practically like a non-profit, that has a very large national presence in the US, enormous buying power that extracts razor thin discounts in bulk buying and passes them along to their "members"). Passing along the meat counter, I found they had- and this is in my experience unusual - these huge Cowboy/Tomahawk ribeye cuts for sale for $11.99/lb. This is about half of what I would pay a good local restaurant supplier or Snake River. Did I mention, "prime"? So I brought one home, and had my first experience cooking....not bad. I probably could have moved it farther away from direct heat and cooked slower, but overall, it was good experience and I think I have this cut at least partially figure out. PS, Don't hate me, but I still like filet mignon (tenderloin) better.